GoPro (GPRO) valuation against sector peers: free-cash-flow yield −16.1%, P/S 0.3.

Ratios vs sector

Medians of Consumer discretionary companies in the same region (stocks and REITs).

Lower P/E, P/B, P/S and EV/EBIT mean cheaper; higher yields, returns and margins mean more for the price. Negative multiples (losses) are left out of the medians.

Metric	GPRO	Sector median	vs median
P/E	—	18.3 · n=193	—
P/B	—	2.6 · n=203	—
P/S	0.3	1.2 · n=229	78% below
EV/EBIT	—	15.4 · n=173	—
Free-cash-flow yield	−16.1%	5.7% · n=224	382% below
Dividend yield	0.00%	0.00% · n=245	—
Return on equity	—	14.1% · n=210	—
Return on invested capital	−147.7%	12.0% · n=195	1,330% below
Gross margin	27.7%	40.5% · n=195	32% below
Net debt / EBITDA	—	1.13 · n=176	—

Lower P/E, P/B, P/S and EV/EBIT mean cheaper; higher yields, returns and margins mean more for the price. Negative multiples (losses) are left out of the medians.

Sector peers

The largest companies of the same sector and region.

Instrument	P/E	P/B	EV/EBIT	Free-cash-flow yield	Dividend yield	Smart Score
AMZNAmazon.com	21.7	4.8	28.7	−1.6%	0.0%	4/10
TSLATesla	466.5	16.8	422.5	0.2%	0.0%	1/10
HDThe Home Depot	24.6	21.1	18.9	4.3%	2.6%	6/10
MCDMcDonald’s	22.1	—	18.2	3.8%	2.6%	7/10
TJXTJX	24.8	14.1	—	3.9%	1.6%	8/10
LOWLowe's	19.6	—	16.0	5.4%	2.1%	3/10
SBUXStarbucks Corporation	63.2	—	45.3	2.9%	2.3%	4/10
BKNGBooking	16.5	—	13.3	7.8%	1.0%	9/10
ABNBAirbnb, Inc	34.8	12.0	32.3	—	0.0%	8/10
MARMarriott International	41.6	—	29.2	3.2%	0.7%	8/10

Fiscal-year history

From annual SEC filings; each bar is a fiscal year, labelled by the year it ended.

Filings: U.S. SEC EDGAR · ratios computed by AI-Stock Invest from public filings and end-of-day prices · latest period 30 Jun 2026 · filed 19 Oct 2026

Withdraw from contract here · EU consumers: 14 days to withdraw from a purchase.

Cookie settings