Valuation
BZUNBaozun Inc
StockNasdaqChinaConsumer discretionaryEU retail: available
4/10
Ratios vs sector
Medians of Consumer discretionary companies in the same region (stocks and REITs).
| Metric | BZUN | Sector median | vs median |
|---|---|---|---|
| P/E | — | 13.8 · n=13 | — |
| P/B | 0.4 | 2.0 · n=14 | 82% below |
| P/S | 0.1 | 0.7 · n=16 | 82% below |
| EV/EBIT | 29.0 | 14.5 · n=11 | 100% above |
| Free-cash-flow yield | 24.2% | 7.0% · n=15 | 245% above |
| Dividend yield | 0.00% | 1.94% · n=77 | 100% below |
| Return on equity | −6.4% | 12.0% · n=14 | 153% below |
| Return on invested capital | 1.5% | 11.5% · n=14 | 87% below |
| Gross margin | 74.1% | 34.1% · n=14 | 117% above |
| Net debt / EBITDA | −5.20 | −0.71 · n=13 | — |
Value factor: 81 of 100 within the peer group. Full score breakdown →
Sector peers
The largest companies of the same sector and region.
| Instrument | P/E | P/B | EV/EBIT | Free-cash-flow yield | Dividend yield | Smart Score |
|---|---|---|---|---|---|---|
| MELIMercadoLibre Inc | 50.0 | 11.9 | 33.9 | 13.3% | 0.0% | 7/10 |
| RACEFerrari N.V. | 38.6 | 15.8 | 29.9 | 3.0% | 1.1% | 3/10 |
| JDJD.com | 13.5 | 1.2 | 61.7 | 4.2% | 3.7% | 2/10 |
| CPNGCoupang, Inc. | — | 8.7 | — | 0.4% | 0.0% | 1/10 |
| MGAMagna International Inc. | 21.8 | 1.4 | — | 12.7% | 2.3% | 8/10 |
| YUMCYum China Holdings | 15.2 | 2.8 | 10.3 | 6.4% | 2.0% | 10/10 |
| HTHTH World Group | 17.9 | 7.1 | 12.7 | — | 4.9% | 7/10 |
| STLAStellantis N.V. | — | 0.2 | — | −114.3% | 0.0% | 1/10 |
| LILi Auto | 67.9 | 1.1 | — | −16.8% | 0.0% | 1/10 |
| LULULululemon Athletica Inc | 7.0 | 2.1 | 4.3 | 13.6% | 0.0% | 8/10 |
Fiscal-year history
From annual SEC filings; each bar is a fiscal year, labelled by the year it ended.
Filings: U.S. SEC EDGAR · ratios computed by AI-Stock Invest from public filings and end-of-day prices · latest period 31 Dec 2025 · filed 23 Apr 2026
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